As a Corporate Identity Service (CIS), we specialize in creating unique and innovative solutions for the automotive trade. Our network of leading partners and specialists covers all aspects of the automotive consumer journey – from classic showroom design to digital technologies that revolutionize the customer experience.

Together with msm.digital, we’re taking a bold step into the future: Mixed Reality Showrooms provide automotive brands like Cupra the opportunity to showcase their vehicles and services in entirely new ways. This technology combines the best of the physical and digital worlds, enabling captivating experiences to be brought directly to customers – whether in car dealerships, shopping centers, at events, or other key locations.

The combination of CIS’s expertise in retail implementation and msm.digital’s innovations in mixed reality creates a powerful synergy: a flexible, scalable approach that maximizes both reach and efficiency while delivering unique, personalized customer experiences.

Welcome to the future of showrooming!